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When first-time entrepreneurs start up new businesses, there are often various learning curves to overcome. And for those whose expertise lies in other areas; technology can be one of the biggest (and costliest) stumbling blocks. This is because — especially in the digital age — many upstart companies rely heavily on their technology to help them grow and succeed. As such, it can be critical to make informed, forward-looking technology choices early on. While saving money is clearly important for any young business, technology is often an area in which pinching pennies on the front end might not turn out...

Read More 5 Top Tech Mistakes That Start-Ups Should Be Careful to Avoid

The internet has been a huge asset for modern businesses in a wide range of ways. A major benefit is making it possible for companies of all types and sizes to offer their goods and services easily and efficiently to consumers worldwide, all without having to expand their physical footprint. But in much the same way the internet opens up a world of opportunities to a business, it can also give hackers and fraudsters an inside line into a business and its private information. And as recent news reports have shown, when criminal actors hold a business’s information for ransom...

Read More 7 Reasons It Is Critical to Secure a Business’s Internet Service

In an increasingly internet-savvy world, social media has become one of the top ways people all over the globe stay connected with friends, family and colleagues. For businesses, social media platforms such as Facebook, Instagram, Twitter, LinkedIn and YouTube offer the opportunity to build and maintain strong connections with consumers, too. But according to a 2019 survey, nearly 40% of small businesses do not take advantage of the opportunity and have no social media presence at all. For business owners who fall into this group, it is never too late to start leveraging the business-boosting benefits of social media. And...

Read More 5 Powerful Ways a Business Can Benefit From Boosting Its Social Media Efforts

As upstart entrepreneurs know, when trying to get a small business off the ground or working to keep a more established one profitable, it is important to stretch every dollar. And one of the best ways for small business owners to limit a business’s outgoing expenses is to adopt a do-it-yourself mentality, taking on and gaining a high level of proficiency in as many business-critical tasks and operations as possible. Fortunately for business owners in the digital age, the internet puts a wide range of online resources at their fingertips to help them sharpen their business knowledge and skills. For...

Read More 5 Great Websites Offering Free Online Resources for Small Business Owners

The global coronavirus pandemic forced American companies large and small to rethink their approaches to doing business. Unfortunately, the precautions put in place to slow the spread of COVID-19 led businesses everywhere to close their doors, many of them even permanently. But the crisis also offered some valuable learning experiences for the businesses that survived the unique challenges it presented. Consider these seven important lessons hammered home by the pandemic that businesses can harness to boost their durability and flexibility moving forward: Expect the unexpected — As the pandemic made clear, unforeseen events can have huge impacts on a business’s...

Read More 7 Valuable Lessons Businesses Can Learn From the Pandemic

In the modern business world, workers’ accessibility does not end when they leave the office or even when they leave the city, state, or country. Thanks to the ubiquity of smartphones, most members of the workforce can be easily reached no matter where they are, what they are doing or what hour of the day (or night) it might be. And while this could create significant and wide-ranging benefits for a business’s productivity and agility, it can also make it hard for workers to ever step away from the job truly and relax. Of course, this can also defeat the...

Read More 7 Tips for Truly Unplugging From Work During a Vacation

Offering a wealth of mobility while enabling easy access to a range of the tools needed to get the job done and stay in touch with clients and colleagues, the smartphone is an indispensable tool for today’s on-the-go worker. And while the 21st century device can deliver a range of powerful capabilities on its own, it can become even more effective when accompanied by the right accessories. For business owners looking to boost productivity levels of their out-in-the-field workforce, here are five smartphone accessories that offer great ways to ramp up mobile workers’ on-the-go capabilities: Portable battery charger/power bank: When...

Read More 5 Essential Smartphone Accessories for the On-the-Go Worker

When natural disasters such as violent storms, wildfires or earthquakes strike, the effects can often reverberate throughout the business world. And the impacts commonly felt after such calamities, which can include service delays and even facility closures, are clearly not good for the bottom line. But by taking the right steps in advance to prepare for the worst, business owners can minimize the service slowdowns and interruptions that such incidents can sometimes cause. For business owners and managers seeking ways to proactively prepare their business to return to normal as quickly as possible after a natural disaster, taking these six...

Read More 6 Steps a Business Can Take in Advance to Support Continuity After a Natural Disaster